PR Basics with Tracey Baty from 360 PR and Marketing
A specialist in working with small businesses Tracey has tonnes of experience in providing PR and marketing solutions to Yorkshire businesses, in particular SME’s in the food and drink industry.
This half day course is aimed at small businesses who know that PR is important to their business but need a little help and advice getting started.
Using an external PR agency can be extremely valuable but also costly and just not an option for small or start-up businesses.
Our half day course will arm you with the basic knowledge and skills you need to go forth and start spreading the word about your business.
By attending this course you will:
- Decipher what PR actually means/is
- Discover what makes a great story
- Learn the basic principles of writing a press release
- Learn how to make great press contacts and get your story out to them
The skills and techniques covered on this course will also help you with other areas of your business, for example:
- Writing engaging and effective awards entries
- Finding your voice on social media
Why choose this course?
There are other PR courses out there, but this one has been put together purely for Deliciouslyorkshire members. While other courses might be attended by a range of businesses from different sectors, all the attendees on this course will be connected to the Yorkshire food and drink industry. Our trainer Tracey has years of experience in working with businesses just like yours and is able to share her skills knowledge and experience to help your businesses flourish through effective PR.
Employing an external agency can cost up to £1000 per month but for just £50+vat our course will supply you with the tools you need to handle PR effectively from within your business.