Soanes Poultry launches Chick Magnet

Soanes Poultry chick magnet chicken rub

Middleton on the Wolds based Soanes Poultry has launched a new product to complement its award-winning Yorkshire chicken.

Chick Magnet, a dry rub for chicken, which is the first store cupboard staple in the business’s 77-year history, has been produced by Angus & Oink, who specialise in creating spice blends for creative cooks.

Family-owned Soanes Poultry has been rearing chicken since 1947, and now sell their Yorkshire-reared range to butchers, independent retailers, wholesalers, catering butchers and restaurants nationwide.

MD Ben Lee said: “We’re excited to launch this Soanes branded rub to complement our chicken. It’s a unique blend of herbs and spices that has been produced to our specifications and delivers a smoky, citrus sweetness when rubbed onto chicken before roasting, air frying or barbecuing.”

Chick Magnet is available to buy online now at www.soanespoultry.co.uk