A Vale of York ice cream maker is celebrating after winning a contract to supply 14 Asda stores throughout Yorkshire as part of the retailer’s Local Favourites initiative.
From 12th March, Asda stores including York, Harrogate and Huddersfield will stock 500ml tubs of best-selling Double Choc Chip, Caramel Honeycomb and Vanilla with Vanilla Pod real dairy ice cream from Acaster Malbis business Yorvale.
Lesley Buxton from *Yorvale* is delighted with the news; _”The Local Favourites is a great initiative and we’re very pleased to be supplying both the Asda stores and the online shoppers in the region.”_
Lisa Prudhoe, customer planner for Local Sourcing at Asda, is proud of the company’s work with Yorvale Ice Cream. She said: _”We place huge importance in helping to support local suppliers in growing their businesses. This has been in response to acting on customer demand for local products from the surrounding area and we’re hoping for long lasting working relationship with Yorvale.”_
Yorvale ice cream is available nationwide via selected wholesalers and from farm shops, visitor attractions and independent retailers throughout Yorkshire. Please visit “www.yorvale.co.ukl”:http://www.yorvale.co.uk/products_stockists/ for more information.