ASDA PROUD TO SUPPORT YORKSHIRE FOOD HEROES

Asda is a proud supporter of Deliciously Yorkshire and the Yorkshire Taste Awards 2014.
We currently work closely with more than 80 Yorkshire suppliers and we’re proud to stock more than 300 local lines from across the region.
Many of our suppliers have been working with us for years and have grown the relationships they have with our stores, such as Mercers and their delicious Onion Chutney and Sweet Chilli Jam, which we were delighted to see shortlisted!
The way we work with our suppliers is to find out what suits their products and business, then work from there and help where we can; from offering advice on packaging, to ensuring they are stocked in areas where their products are loved the most.
If you’re a supplier and you want to chat to us, our door is always open for a cuppa. We hold regular ‘meet-the-buyer events’ and we’re always honest about how we can and can’t help. We value quality relationships over quantity, and we’re always looking to meet new Yorkshire suppliers who think their product would be loved by our customers.

Rick Banks, buying manager for England & Wales at Asda, said: “Supporting other Yorkshire businesses is important to all of us at Asda. We have our roots and soul in this county and we’re very proud of that.

“As a business we’re committed to sourcing the very best that Yorkshire has to offer so that we can provide new business opportunities for local producers, keep boosting the regional economy, as well as provide our customers with real quality produce at our famous every day lower prices.

“Deliciously Yorkshire is showcasing some of the region’s brightest and best suppliers, and I hope that it may encourage more of them to knock on our door too.”