Halifax-based Lao food and drink specialists Yoyo Laos Sauce has become the first UK retailer to offer Beerlao direct to consumers in half a decade.
Their entire inaugural shipment of the famous Asian beer, which has been brewed in Laos since 1971, sold out within 48 hours of going on sale, underlining the extraordinary demand from UK customers after its five-year absence.
Crafted with a distinctive jasmine rice base, Beerlao is widely regarded as one of the finest lagers in the world and holds a Gold Award from the Monde Selection World Quality Awards 2025.
Frazer Rhodes, co-founder of Yoyo Laos Sauce, said: “We knew there was appetite for Beerlao in the UK, but the response genuinely blew us away. Selling out within 48 hours tells you everything about how much people have missed this beer. We’re working hard to restock as quickly as possible.”
The launch forms part of Yoyo Laos Sauce’s broader mission to bring the authentic flavours of Laos to British kitchens and bars, with the business best known for their award-winning Lao-inspired chilli sauces, Lao Coffee and the acclaimed Lao cookbook A Child of the Rice Fields.
For more information visit www.yoyolaossauce.co.uk