Jacksons of Yorkshire launch a fierce new loaf

Jacksons of Yorkshire’s have launched their first ever Tiger Bloomer, in partnership with Judith Kerr’s beloved picture book, The Tiger Who Came to Tea.

The much-loved illustrations from the story feature on the packaging of the new Tiger Bloomer, which has been developed to mimic its classic soft white loaf, with the addition of the distinctive, crusty, tiger topping introducing added texture and flavour.

The Jackson family has been producing bread from its bakery in East Yorkshire since 1891. Now one of the UK’s favourite bakers, its champion bloomers, rolls and farmhouse loaves are stocked in supermarkets nationwide, retaining the highest standards of texture and freshness of those first family bakes, six generations ago.

Free from palm oil free, soya free and a source of vitamin D and calcium, the new 800g Tiger Bloomer is available exclusively in Morrisons now.

For more information visit www.jacksonsofyorkshire.co.uk