West Yorkshire food and cookery company, Curry Cuisine, has been chosen by Theo Paphitis as Small Business Sunday #SBS Winner on Twitter and has already seen an uplift in followers.
Every Sunday evening entrepreneur Theo Paphitis of BBC’s Dragon’s Den, runs a competition on Twitter called Small Business Sunday, inviting businesses to send a tweet describing their organisation to @TheoPaphitis between 5-7.30pm using the hashtag #SBS. Theo reads all entries and personally selects his 6 favourite to retweet to his list of followers, which currently stands at more than 300,000, providing a huge boost to the chosen lucky businesses. The competition has been running since October 2010.
Curry Cuisine, based in Tingley and Dewsbury, is a unique business in that it started as an Indian cookery school founded by passionate home cook Prett Tejura in 2007, before diversifying into manufacturing condiments using local ingredients, with a spicy twist. Over the past few years, the business has enjoyed numerous accolades and Great Taste Awards for its range of products and the cookery school was the only Indian specialist school shortlisted in the recent British Cookery School Awards.
The company’s range of traditionally handcrafted ‘Chutnees’ are available nationally in ASDA and regionally in Sainsbury’s. Curry Cuisine has also recently launched a new range of Scrummee fruit sauces and gourmet jams to add a spicy twist to the condiment market.
Paresh Tejura, director, Curry Cuisine said: “We couldn’t believe it when we realised we had been chosen by Theo. It is fantastic to join the elite community of #SBS winners. We saw an uplift in followers on Twitter within the first hour of being chosen and this continues to grow and we are already networking. It’s a great opportunity to further elevate our profile and gain media exposure and we hope it will ultimately impact on sales and interest in our small, growing family business.”
“Check out their website”:http://www.currycuisine.co.uk/